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STARZPLAY integrates with SKALE blockchain to transform sports streaming



An innovative fusion of entertainment and blockchain technology is emerging as STARZPLAY, a subsidiary of Starz, Inc., has collaborated with the SKALE blockchain network to introduce a groundbreaking sports streaming platform. 

This  partnership will enable  sports fans not to only watch their favorite professional football matches but also   participate in fantasy sports competitions through the STARZPLAY mobile app. 

STARZPLAY serves as  a global streaming platform, providing a diverse array  of on-demand entertainment content, including movies, TV shows, and original programming. It functions  as a subsidiary of Starz, Inc., a well-known media and entertainment company. 

STARZPLAY grants  users  access to a versatile content library  that they can stream anytime, anywhere, through the STARZPLAY mobile app or website. The platform offers a subscription-based model, allowing users to choose from a variety of plans to access the content catalog.

SKALE Network is an open-source, Ethereum-compatible multichain network designed to enhance the scalability of Ethereum dApps. It accomplishes  this through high transaction capacity, rapid confirmation times, and zero gas fees by utilizing  its native gas token, sFuel. 

The network offers SKALE Chains, which are fast and compatible with Ethereum’s Virtual Machine (EVM). These chains can communicate with each other and Ethereum’s Mainnet via a secure bridge.

Debuted at the Serie A

The inaugural application of this immersive experience took place during the Italian Serie A kickoff, reaching millions of viewers through streaming. Participants are empowered to engage with each other using NFTs featuring renowned players including Christian Pulisic, Rafael Leão, Victor Osimhen, and Oliver Giroud. 

These NFTs are affiliated with distinguished teams like AC Milan, Juventus, Napoli, and Inter Milan. 

Alessandro Masaro, Chief Strategy Officer at STARZPLAY, emphasized the uniqueness of their blockchain-based service, STARZPLAY Fantasy Sports, in the region. 

This innovative platform offers users an interactive sports experience and a chance to win exciting prizes. 

He noted that STARZPLAY aims to become a central hub for sports entertainment, fostering improved user engagement and relationships with rights holders. The initiative’s expansion to include more leagues and sports is part of a larger vision.

Jack O’Holleran, CEO of SKALE Labs, shared his excitement about the partnership’s potential. He highlighted the remarkable technological leap achieved by combining streaming TV, mobile interaction, Web3, and NFTs. 

Read also; Hollywood studios introduce AI proposal as strike continues

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