Binance partners with Kazakhstan’s largest Airline

Binance, one of the largest cryptocurrency exchanges, has announced its partnership with Air Astana, the largest airline in Kazakhstan. Air Astana is a  joint venture of the NWF Samruk-Kazyna and BAE Systems. It has been in operation since May 15, 2002. There are around 40 international and domestic flights on the route network. 

According to Zhaslan, General Manager of Binance in Kazakhstan Madiev. The collaboration between Binance and Air Astana marks the start of interactions between the cryptocurrency ecosystem and businesses with sizable loyalty programs.

The use of cutting-edge digital tools, such as blockchain and cryptocurrency, will give the national company access to the world of innovation and financial technologies, and passengers on the airline will have another option for using their accumulated Nomad Club points, or rather, their monetization.

Nomad Club, Air Astana’s frequent traveller program, was established in 2007 and currently has over 500,000 members. the program offers members a range of privileges, including free flights and upgrades, in exchange for accrued points.

In connection with the collaboration, members of the Air Astana Nomad Club reward program will have the option to exchange accrued points for cryptocurrencies on the Binance platform.

Aisha Agaral, program manager for Nomad Club stated that cross-advertising collaboration is now unique around the globe and will go on to become one of the most well-liked loyalty programs of various enterprises and cryptocurrency organizations in the future.  She also noted that participants in the training can gain additional knowledge about the realm of blockchain technologies because of the collaboration.

 The partnership between Binance and Air Astana demonstrates that the traditional industry is prepared to accept the idea of utilising cryptocurrencies as an extra tool to engage with clients.

Read Also; Rwanda to explore education in the metaverse