Metaplanet has issued ¥2 billion (about $13.3 million) in zero-interest ordinary bonds to increase its Bitcoin holdings. This highlights the company’s strong belief in Bitcoin as a key asset for its financial strategy.
The company has been actively increasing its Bitcoin reserves, following the approach of global firms like Strategy, which also invest heavily in Bitcoin. By issuing bonds without interest, Metaplanet secures capital at no extra cost while strengthening its position in the cryptocurrency market.
Over the past six months, the firm has invested heavily in acquiring Bitcoin. In November, Metaplanet’s stock price increased after purchasing 124 BTC. Towards the end of December 2024, it bought nearly 620 BTC. Most recently, on February 25, 2025, the firm acquired an additional 135 BTC.
Metaplanet is a Japan-based investment company that focuses on innovative financial strategies, including Bitcoin investments. The company is often compared to MicroStrategy because of its growing commitment to holding Bitcoin as a key asset.
It operates similarly to a traditional investment firm but has shifted its focus toward digital assets, particularly Bitcoin. Metaplanet aims to protect its wealth from inflation and economic instability.
The company’s strategy aligns with a wider trend where businesses perceive Bitcoin as a valuable asset, akin to gold. In recent times, several institutional investors have turned to Bitcoin as a hedge against inflation and economic uncertainty. Some companies, like Strategy, have directly purchased Bitcoin as a treasury reserve asset, believing in its long-term value.
Others, such as BlackRock and Fidelity, have launched Bitcoin spot ETFs, allowing investors to gain exposure to Bitcoin without holding it directly. Investment banks like Goldman Sachs and JPMorgan have also introduced Bitcoin-related financial products and services for institutional clients.
Additionally, companies such as PayPal and Block (formerly Square) have integrated Bitcoin into their platforms, enabling users to buy, sell, and use Bitcoin for transactions. These firms see Bitcoin as a valuable asset, whether for corporate balance sheets, financial products, or payment solutions.
Metaplanet recently revealed plans to raise $700 million to purchase Bitcoin as part of its mission to lead a Bitcoin renaissance in Japan. The firm aims to acquire 21,000 BTC by 2026.
